About Legast Artisan Chocolatier
In Legast Artisan Chocolatier, they trace the origins of cocoa, visiting and evaluating plantations from the land where beans first grew and developed fine aromas: Latin America.
They craft their fine chocolates rescuing the most delicious character flavors from indigenous times.
Their recipes, from the start 15 years ago, have been carefully conceived with quality ingredients and artisan work to develop real natural flavors.
They believe in the benefits of a direct-collaborative trade with their sustainable local farmer-partners.
Problem
They want to extend their market internationally. They already met several chocolate importers all around the world and thought China could be an opportune market. They need help to meet local actors and gain time in the different steps of exportation. That’s why they participated to a mission in China, it was the first step for opening the market internationally.
Objectives
- Explore Chinese market
- Expand its business
Testimonial
“The experience has been facilitating and interesting. All received information from the consumers, local players and the visited companies are constructive and motivating for innovation, such as new perspectives, ideas for new food products, etc. The networking within the delegation was also interesting”.